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Love My Shape

Because our bodies are badass and feeling strong, healthy, and confident is for everyone! You can spread the #bodylove and be a part of our #LoveMyShape body confidence campaignPost a photo or video on Instagram or Twitter sharing why you love your body. And check out Movemeant Foundation, our partner in empowering women and girls to be body positive.

Fitness Guru Jen Widerstrom Shows a Side of Her We've Never Seen Before

"We all have a place where we started and don't want to go back to."

The Genius Self-Confidence Trick Demi Lovato Does In the Shower

Steal this in-shower ritual to get a dose of her boss-babe confidence

Why Zoe Saldana Doesn't Believe In 'Cheat Days' or Diets

We love her refreshing food philosophy.

This Clothing Brand Offers Size Swaps So Women Don't Need to Worry About Fluctuating Weight

"We wanted to eradicate that destructive inner monologue women have when they're trying on clothes."

This Badass Bodybuilder Proudly Showed Off Her Excess Skin On Stage After Losing 135 Pounds

"This is for every single person who told themselves they can't."

This Bride Embraced Her Alopecia on Her Wedding Day

"There was no way I was going to wear a wig at my wedding."

Tess Holliday Boycotts Uber After Driver Body Shames Her

"I'm fat but I also have a fat wallet."

Amy Schumer Stands Up to Body Shamers with a Series of Bikini Photos

Because *every* woman has the right to pose proudly in a bathing suit.

Nikki Bella Gets Her Killer Booty from Barre Workouts and Milkshakes with John Cena

Nikki Bella chats about booty workouts, Jennifer Lopez, and her recent engagement.

Fabletics Has Extended Its Size Range to Be More Inclusive

The popular brand just became more inclusive.