Despite the name of her new album, she's sipping a whole other kind of drink: Watermelon WTR

By Rachel Jacoby Zoldan
Updated: March 11, 2019
Watermelon WTR

Beyoncé has not been camera shy of recent. She just debuted her sixth solo album, an epic visual heard and seen 'round the world known as Lemonade, and launched her very own (and very dope) athleisure line, Ivy Park. And now Beyoncé is continuing her dominance in both the health and the beverage (proverbially, at least) worlds by becoming an investor in WTRMLN WTR, a start-up that serves up cold-pressed watermelon juice, according to a report from Fortune.

"I invested in WTRMLN WTR because it's the future of clean, natural hydration; as partners, we share a simple mission to deliver accessible wellness to the world," Beyonce said in a prepared statement. "This is more than an investment in a brand, it's an investment in female leaders, fitness, American farmers, and the health of people and our planet."

We totally agree with Queen Bey-watermelon water's been something we've had our eyes on for a while now. Shape advisory board member Dr. Mike Roussell told us that it's "high in potassium and beta-carotene...and since the [natural water] content of watermelon is so high, there's no additional water added" during the cold-pressed bottling process. "Watermelon rinds are also rich in citrulline, a precursor to the amino acid, arginine, which aids in blood vessel health," Dr. Roussell said.

Lemonade, on the other hand, is pretty sugary and not something we'd recommend sipping on (even if we did love Bey's opus). And remember that time Beyonce went vegan (twice)? Watermelon water happens to fit the vegan bill too. Well played, Bey. We like the way you're thinking.

Advertisement


Comments (3)

Anonymous
November 27, 2018
Wanna increase muscle size, strength and performance ? i found this powerful product that is a safe, legal and side effect free i tried it myself and it realy shows good results for more info check in here -> bulkm.net
Anonymous
October 29, 2018
hey i found a rapid weight loss program that can help you lose up to 23 pounds of pure body fat in just 3 weeks!!! watch this video here -> 3weeksdiets.net
Anonymous
October 22, 2018
Did you know there’s a “deep detox” you can do first thing in the morning to burn more fat? you can burn 1.2lbs daily and It only takes 13-seconds! watch this video : flatbelydetox.net