Her latest attack was on Khloé Kardashian for pushing a "flat tummy tea" on her followers.

By Faith Brar
April 01, 2019

When it comes to weight-loss fads, Jameela Jamil simply isn't here for it. The Good Place actress recently took to Instagram to criticize Khloé Kardashian for promoting a "flat tummy tea" to her followers in a now-deleted IG post. "Loving how my tummy looks right now you guys," she wrote. "I brought [these] meal replacement shakes into my routine two weeks ago and the progress is undeniable."

Jamil, who has previously opened up about how laxatives and diet supplements caused her digestion and metabolism problems, decided she simply wasn't going to let this one go. "If you're too irresponsible to...own up to the fact that you have a personal trainer, nutritionist, probably chef, and a surgeon to achieve your aesthetic, rather than this laxative product..then I guess I have to," she wrote in the comments of Kardashian's post, which has since been deleted from her Instagram feed. (Related: Jameela Jamil Just Revealed She Has Ehlers–Danlos Syndrome)

Deceptive-marketing aside, Jamil also noted that the product Kardashian promoted hasn't been approved by the FDA and has a plethora of side-effects including cramping, stomach pains, diarrhea, and dehydration. "It's incredibly awful that this industry bullied you until you became this fixated on your appearance," Jamil wrote. "That's the media's fault. But now you please don't put that back into the world, and hurt other girls, the way you have been hurt. You're a smart woman. Be smarter than this."

Photo: Instagram

This isn't the first time Jamil has come for the Kardashian-Jenner clan. Last year, she slammed Kim Kardashian West for posting an #ad for an "appetite-suppressing" lollipop. The reality TV star shared the photo to Instagram where she was seen sucking on a Flat Tummy Co lollipop, which she described in the caption as "literally unreal." (Related: Are Instagram Food Trends Destroying Your Diet?)

ICYDK, KKW has notoriously shared some eyebrow-raising health advice via sponsored posts-remember the whole sleeping in a corset before her wedding thing? But still, it was a surprising move considering the star seemed to have moved away from fast weight-loss fixes and turned her focus toward sharing her hard work in the gym with her trainer.

After receiving tons of backlash from fans, the post was ultimately taken down. But not before Jamil could take a screenshot.

She uploaded her shot to Twitter along with a fire-roasted tweet explaining how unhealthy it was for someone with a reach like KKW's to promote not eating. Jamil accused Kardashian West of being a "terrible and toxic influence on young girls."

"I admire their mother's branding capabilities, she is an exploitative but innovative genius," she continued. "However, this family makes me feel actual despair over what women are reduced to."

Later, Jamil fired another tweet saying: "MAYBE don't take appetite suppressors and eat enough to fuel your BRAIN and work hard and be successful. And to play with your kids. And to have fun with your friends. And to have something to say about your life at the end, other than 'I had a flat stomach.'"

After months of silence on Jamil's criticisms, the Kardashian-Jenner family has finally acknowledged the controversy-sort of. They recently sat down for a group interview with The New York Times, and when the backlash came up in conversation, momager Kris Jenner said, "I don't live in that negative energy space. Ninety percent of people will be really excited about the family and the journey and who we are."

Khloé also gave her two cents on the beef between Jamil and her family, telling The New York Times that she's "never had a chef" and that she consistently posts her workout routines for her followers on Snapchat. "Well, listen, I am showing you what to do, silly person, 15 repetitions, three times, here's the move," she explained, and it's not totally clear to whom she was referring when she said "silly person."

KKW then chimed in and summarized what seems to be her family's overall perspective on promoting these types of products: "If there is work that is really easy that doesn't take away from our kids, that's like a huge priority, if someone was faced with the same job opportunities, I think they would maybe consider," she told The New York Times. "You're going to get backlash for almost everything so as long as you like it or believe in it or it's worth it financially, whatever your decision may be, as long as you're O.K. with that."

Once Jamil read what the Kardashian-Jenners had to say in The New York Times, she took to Instagram to express her disappointment with the family's response-or, really, lack thereof. "The Kardashians need to check their moral compasses because they appear to be broken," Jamil wrote.

Unfortunately, the Kardashians aren't the only A-listers at fault for promoting unhealthy weight-loss products. A couple of months ago, rapper Cardi B shared a video promoting a detox tea from a specific company. Apparently, the product helped curb her appetite and lose weight after she gave birth to her daughter Kulture. In the post, Cardi also shared a code for her followers, urging them to use it to buy the weight-loss product on Black Friday for a discounted price, which means it's likely she was getting paid for the post as well.

Jamil didn't hold back then either, and tweeted a screenshot of Cardi's post saying: "They got Cardi B on the laxative nonsense 'detox tea.' God, I hope all these celebrities all sh*t their pants in public the way the poor women who buy this nonsense upon their recommendation do. Not that they actually take this shit. They just flog it because they need more money."

It wasn't long before Cardi caught wind of Jamil's tweet and was quick to respond. "I will never sh*t my pants cause there's public bathrooms....ooo and bushes," she said in a comment that was shared by a fan account. But didn't deny that the tea could, in fact, lead to people spending hours in the bathroom-something Jamil noted as well.

"Regarding her response: she will never shit her pants, not because of bushes, but because she probably doesn't ever take the products she promotes," Jamil wrote in a follow-up tweet. She also pointed out that it's likely Cardi had probably never even heard of the product before making the video. "During her promotional video, she keeps looking at the name of the product on the cup...almost as if she's never seen it," Jamil wrote. Valid point. (The internet is a scary place today, people.)

It seems like that feud between Cardi and Jamil has ended there, but all these frustrated and fiery conversations have actually spawned something much more positive. Jamil has constantly encouraged women to celebrate the fact that their life and self-worth weigh far more than any number on the scale-a plea that received an overwhelming amount of response. (Related: Jameela Jamil Wants You to Know That She's More Than Just a Hater for Celebrity Diet Endorsements)

There's now an entire Instagram account dedicated to the movement called i_weigh, which features women sharing how they measure their worth. Spoiler: It has nothing to do with how much they weigh according to the scale, or their jeans size. (Related: Katie Willcox Wants You to Know That You're So Much More Than What You See In the Mirror)

Along with Jamil, several other celebrities and influencers have spoken against Kim K's promotion, in particular. Katie Willcox, creator of the Healthy Is the New Skinny movement, brought up the controversial post while speaking to students at Cal Poly Pomona, a tech school. During her speech, she joked about how Kim K actually beat her to announcing her own specialty lollipop-one that brings your tolerance for nonsense down to zero. (She also recently spoke to us about how "medium-size models" are being left out of the body-positive movement.)

"I have been working with specialist formulating a new bullshit suppressant lollipop," she wrote on Instagram alongside a video of her speaking. "It is amazing! Not only does it bring your bullshit tolerance really low, it allows you to consciously think for yourself instead of blindly following people in the media who don't have your best interest at heart!"

She continued by sharing how important it is to have more in-depth conversations about the media "and its harmful effect on our sense of self, purpose, and our overall health and well-being."

At the end of the day, when it comes to Khloe Kardashian, KKW or Cardi B, something everyone can likely agree on is that a silly scale should never dictate your feelings of self-worth.