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Tess Holliday Slammed an App That Secretly Slimmed Down Her Body

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Tess-Holliday-FB.jpgPhoto: Cindy Ord/Getty Images for Girlboss Media

This story originally appeared on People.com by Julie Mazziota 

Tess Holliday is outraged after an app used her photo without permission to show off a feature that slims down people's bodies.

Holliday discovered the app, called PIP CAM, after it came up as an advertisement on Instagram. The model reposted the video ad—which shows her body being digitally altered down—on her own Instagram page to call out the company, and to call out Instagram for allowing the ad. (Related: Tess Holliday Boycotts Uber After Driver Body Shames Her)

 

An app that has nearly 50k downloads was dumb enough to steal photos of myself & two other plus size women & use them for this nonsense. I’m sharing this because I wanna address a few things. First of all, the fact that anyone thinks it’s ok to market this to ANYONE is appalling, but like, come on y’all Secondly, why is @instagram not regulating the sponsored content like this? In a world of paid content, flat tummy teas, appetite suppressing lollipops (so many ) its important for me to tell y’all that I have & will never partner with a brand or do paid content unless I genuinely use it or would recommend it to my best friend. I’ve been offered crazy amounts of money to sell y’all all kinds of things like teeth whitening (that doesn’t work), weight loss products (that are dangerous), etc., but that’s me- to each their own Lastly never let anyone make you feel like you need to alter your appearance or who you are. You are enough. You are worthy of love in your current body, whatever that body looks like. As for this bogus app, my lawyers will be sliding in your DM’s boo#effyourbeautystandards

A post shared by T E S S  (@tessholliday) on

"An app that has nearly 50k downloads was dumb enough to steal photos of myself and two other plus size women and use them for this nonsense," Holliday, 32, wrote on Wednesday. "… The fact that anyone thinks it's ok to market this to ANYONE is appalling, but like, come on y'all."

The mom of two added that sponsored content and advertisements on Instagram are getting excessive.

"Why is @instagram not regulating the sponsored content like this?" Holliday asked. "In a world of paid content, flat tummy teas, appetite suppressing lollipops … it's important for me to tell y'all that I have and will never partner with a brand or do paid content unless I genuinely use it or would recommend it to my best friend. I've been offered crazy amounts of money to sell y'all all kinds of things like teeth whitening (that doesn't work), weight loss products (that are dangerous), etc., but that's me—to each their own." (Related: Why Tess Holliday Will Never Use Scented Products for Her Vagina)

Holliday also used this moment to remind her followers that they are beautiful and shouldn't bother with apps like this one.

"Lastly never let anyone make you feel like you need to alter your appearance or who you are," she said. "You are enough. You are worthy of love in your current body, whatever that body looks like."  (Related: Tess Holliday Reminds Us That Moms of Every Size Deserve to "Feel Sexy and Desired")

And she ended her post with a note for PIP CAM. "As for this bogus app, my lawyers will be sliding in your DM's boo."

Because our bodies are badass and feeling strong, healthy, and confident is for everyone! Help us spread the body love and be a part of our #LoveMyShape body confidence movement: Post a photo or video on social sharing why you love your shape. And check out Movemeant Foundation, our partner in empowering women and girls to be body positive.

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