The big day isn't until July 16 (mark your calendar!), but there are lots of surprise deals from now through July 17. Get ready to stock your online shopping carts.
The internet has been buzzing for days with predictions about when Amazon Prime Day would land this year, and we've finally got the official date: July 16. In past years, Prime Day has been the best time to score steals on Amazon's wellness offerings, including activewear, skin care, fitness gear, and healthy foods—as well as big-ticket items such as electronics and furniture. After waiting around paying full-price for items we *need*, you best believe we'll be ready to go in on these deals. Here's everything you need to know to take advantage of everything Amazon Prime Day has to offer.
What Is Amazon Prime Day?
Amazon Prime Day is an annual mega-deal extravaganza that might as well be an official holiday. Once a year, Amazon Prime members get exclusive access to the best discounts Amazon has to offer. Prime Day started in 2015 and has broken Amazon sale records every year since. Basically, it’s Black Friday all in one place. Also, Amazon Prime "Day” is a misnomer; the epic event lasts way longer than 24 hours. It starts with pre-sale deals leading up to Prime Day itself (July 16 this year!), which spans more than a week.
How Does Amazon Prime Day Work?
First off, you’ll need to sign up for an Amazon Prime membership if you don’t have one already. If you’re not ready to commit to $12.99 a month, you also have the option of signing up for a free 30-day trial membership before Amazon Prime Day for the same great member benefits. (Sign up for the trial here.)
Next, download the Amazon app—even if that means having to make room on your phone. Then watch it like a hawk so you know when the deals you're interested in will drop. If this year is like past Amazon Prime Days, you’ll be able to view deals 24 hours before they go live, and bookmark your favorites so you’re ready to pounce. Pro tip: You can also learn about deals through Amazon Echo by asking Alexa "What are my deals?" (You should also turn Alexa into your personal zen coach if you haven't already.)
When Is Amazon Prime Day 2018?
The big Amazon Prime Day deals start on July 16th and will be available for 36 hours, but lead-up deals for the fourth annual Amazon Prime Day start today and run through July 15th. (Related: 11 Amazon Buys to Build a DIY Home Gym for Under $250)
What Are the Best Amazon Prime Day Deals to Expect?
Historically, Amazon Prime Day has included hundreds of thousands of discounts, with new offers popping up every few minutes. While the tech deals draw the most attention, there are discounts on basically everything you might be in the market for. You'll see discounts on brands like Under Armour, Adidas, and Camelback, according to an Amazon press release. So you’ll have plenty of opportunity stock up on gifts or revamp your wardrobe while everything’s heavily discounted. If you’ve been on the fence about signing up for Amazon’s services, such as Amazon Music unlimited or kindle unlimited, look out for lead-up and Prime Day discounts. We’ll be keeping an eye out for Bluetooth headphones, Instant Pot, and Fitbit deals, which have been extra juicy in years past. As always, any Prime purchase you make will get free two-shipping, with no minimum spend requirement.
Now that you what to expect, time to put a strategy in place so you can seek out and snatch up the best deals before they disappear. Good luck.