In case you needed to smell like breakfast all day long.

By Faith Brar
March 20, 2018
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You Can Now Buy Shampoo and Conditioner That Smells Like Cheese and Bacon

There's nothing like the smell of fresh bacon to get you up and out of bed in the morning. Now, what if you could carry that smell with you all day long? Well, thanks to Einstein Bros. Bagels, you can. (Related: This Bacon Milkshake Takes the Bacon Obsession to a New Unhealthy Level)

This morning, the popular breakfast joint announced that they're introducing a new bacon, egg, and cheese breakfast sandwich. And rather than using regular advertising to promote it, they created a shampoo that smells like cheese and a conditioner that smells like bacon. So, yeah, your hair can officially smell like breakfast all day, if that's what you're into. (Related: You're Probably Shampooing Your Hair All Wrong)

"What better way to start the day than with the delicious aroma of the new Cheesy Wakin' Bacon sandwich from Einstein Bros. Bagels," Kerry Coyne, Einstein Bros. Bagels SVP of marketing, product, and innovation said in a press release. "This is the ultimate breakfast apéritif-now our fans can shower themselves with mouthwatering scents, leaving them looking as incredible as they smell edible, all day long." ¯\_(ツ)_/¯

If that suits your fancy (we're not here to judge), you can buy the limited edition set for just $10 at einsteinbros.com.