curie deodorant floating inside rectangles

This Clean Deodorant Had a 15,000-Person Waitlist — and Even Athletes Call It 'Life-Changing'

People who’ve tried “every deodorant under the sun” love the formula.
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I consider myself to be something of a sweat monster, thanks to a little condition I (and the medical establishment) call hyperhidrosis. I sweat buckets, but I also try to live by the precautionary principle — which means whenever possible, I opt for clean beauty products, like deodorants free from endocrine disruptors including parabens and phthalates. Finding a good one is tough, but crowd consensus has crowned a new favorite: Curie's ″mind-blowing″ Deodorant Stick.

According to the brand, no less than 15,000 people signed up for the deodorant's waitlist after founder Sarah Moret appeared on Shark Tank. And when Curie restocked the product earlier this week, it took only two days for the White Tea version to sell out (not to worry: More is on the way, and there are three other iterations available).   

What makes it so good? In the words of one former NCAA D-1 athlete who left a rave review on the brand's website, the deo is "life-changing." They wrote, "Trust me when I say that I have sweat a TON throughout my life." Through hour-plus-long workouts, weight lifting, Peloton classes, and running, the Curie stick kept them smelling "fresh and clean" through it all. "I have yet to experience a time when I could smell my B.O. while using this…[and] if there's a woman out there [who] has put this stuff to the test, it's me."  

Curie deodorant
Credit: Curie

Other shoppers who've tried "every deodorant under the sun" echo the praise, especially those who've been disappointed by other natural products' ineffectiveness. Thanks to the formula's combination of triethyl citrate, baking soda, arrowroot powder, corn starch, and cocoa butter, reviewers proclaim it keeps them dry through their daily workouts and "stress sweat;" sunflower seed oil, aloe vera, and elderberry, cucumber, and chamomile extract lend soothing antioxidants as an added benefit (Related: Why You Should Be Using an Antioxidant Serum). 

To really put the deodorant through its paces, one user said they intentionally went without washing their armpits for four days — yet despite hikes, runs, dog walks, and work, they still didn't have any odor. Another fan said it outperformed their $37 deodorant, and a penultimate one commented that it's the first natural deodorant that hasn't burned their skin or made them smell "like a barn animal." 

"[It] truly works like nothing I've ever used before," wrote a last enthusiast — this one coming off 12 hours at a Texan rodeo. They claimed to normally smell like "a cross between a skunk and an onion" afterward, but thanks to Curie's deodorant, they then cleaned their garage and went to the gym, all without stink. "I haven't been able to go 24 hours without showering for a few years now — I've been absolutely embarrassed about my funk," they concluded. "Curie works."

Try the Deodorant Stick for $12 at Curie's website.