She calls herself the Indiana Jones of wellness, and we can vouch for the fact that the gutsy CEO is definitely up for any adventure in the quest to improve the health of women everywhere.

By By Didi Gluck
September 13, 2017
Photo: Naomi WhittelNaomi Whittel, 43, is a fearless explorer when it comes to the world of wellness. She's pretty much game to try any revolution in health in the hunt for self-improvement and has used her experience to further major progress for women everywhere. Plagued by severe eczema from an early age, Whittel says she has always been interested in what makes and keeps people well. "I realized that what I ate, how much I exercised and slept, and my stress load all impacted the amount of eczema covering my body," she says. So Whittel made it her goal to provide herself, and everyone else, with legit health fixes.

Step one: Start a company–Reserveage Nutrition-that produces nutritional supplements to make it easy to meet your needs. (The woman put drinkable collagen on the map!) Now she's the CEO of Twinlab Consolidated Holdings (which bought Reserveage, as well as other brands), but Whittel's wellness quest hasn't died down-the mother of four is funneling her passion for health care into helping women and families thrive worldwide. Needless to say, that takes a tremendous amount of energy and organization. (Here: how she relieves stress.) She let us in on the (sometimes quirky) things that keep her running.

Village Voice

"I founded the Naomi Whittel Foundation about a year and a half ago to bring sustainable business to underserved communities. An example of what we do is working with the Kuna off the coast of Panama. They harvest coconuts, and we teach them to build products they can sell to places like the Vitamin Shoppe at a fair price. Everyone within the ecosystem of that coconut profits, including the consumer, who is getting the best coconut. I also source health care strategies from around the globe, including regions in Africa where they have perfect, healthy teeth yet have never touched a toothbrush or toothpaste."

Work Wisdom

"To excel in business, I prefer sponsors to mentors-someone who doesn't just believe in you but is also willing to give you a leg up." (Related: 9 smart career tips for a bright successful future.)

Skin Saver

"My dry brush helps my lymphatic system and eliminates dead cells; it keeps my largest organ healthy!"