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Pumped-Up Primers That Offer Major Skin-Care Perks
The primer has evolved, taking on all kinds of new skin-boosting functions.
How to Apply Blush In 3 Easy Steps
Makeup artists share their techniques for getting blush just right.
Massy Arias and Shelina Moreda Are the Newest Faces of CoverGirl
Both women love getting glammed-up for their badass jobs.
This New Makeup Line Is Sweat-Proof and All Under $8
And everything is under $8!
The DIY Lip Balm You Can Make with Just Two Ingredients
This 2-ingredient DIY multipurpose balm will give you a subtle rosy tint.
Nail the Holographic Makeup Trend with This Simple Tutorial
You'll catch light from all angles.
Yes, You Can Pull Off This Bold Blue Eye Shadow
It's all about how you apply.
Shape Beauty Awards 2017: The Best New Makeup Products
Get an all-over glow with these new makeup products.
These Bold Fall Makeup Trends Will Make You Look and Feel Like a Boss
The "no-makeup makeup" look is so last season.
Try This 2-Ingredient DIY Eye Makeup Remover and Say Goodbye to Irritation
Say goodbye to dryness and irritation!
Can Athleisure Makeup Stand Up to Workouts In 90-Degree Weather?
Can "exercise-proof" makeup REALLY last through the sweatiest workouts?
How to Fake Your Way to a Beachy Glow Using Beauty Products
Follow this step-by-step guide to have luminous skin that lasts all day.
How to Master Pretty Pops of Color for Makeup That Screams Summer
No need to shy away from reds and purples, here's how to wear bright makeup this summer.
This Woman Won't Let a Feeding Tube Get In the Way of Showing Off Her Makeup Skills
"Makeup means everything to me. It gives me the confidence to be myself."
Balanced Makeup Combinations That Work for Day and Night
Learn the techniques to expertly rock a bold lip or a flushed cheek.
How to Apply Bronzer for a Natural Glow
For those seeking a simple sun-kissed glow, here's how to get it right.
Troian Bellisario On How Makeup Can Mess with Your Self-Image
The Pretty Little Liars star shares why she likes to keep it fresh-faced at home.
Here's Why I'll Never Tell Anyone to Stop Wearing Makeup
Leave my makeup alone.
The Best Makeup Removing Products That Actually Work—No Greasy Residue Here
From wipes to creams to cleansers to balms.
The Runner-Approved Beauty Routine That's Perfect for Race Day
Put on your 5K face.
How to Score a Glowy, Blush-Like Highlight In Seconds
The look can be seen all over Rihanna's FENTYxPUMA runways.
Using Lip Gloss As Eye Shadow Is the New Makeup Trend You Should Totally Try
And why you should.
How to Wear More Colored Makeup This Spring
You know you want to.
How to Create a Runway-Inspired Ombré Lip In 5 Minutes
The runway has nothing on you.
How to Organize Your Beauty Products to Streamline Your Routine
The life-changing magic of cleaning out your beauty stash.
Professional-Style Airbrush Foundations You Can Apply at Home
No makeup artist required