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Pumped-Up Primers That Offer Major Skin-Care Perks

The primer has evolved, taking on all kinds of new skin-boosting functions.

How to Apply Blush In 3 Easy Steps

Makeup artists share their techniques for getting blush just right.

Massy Arias and Shelina Moreda Are the Newest Faces of CoverGirl

Both women love getting glammed-up for their badass jobs.

The DIY Lip Balm You Can Make with Just Two Ingredients

This 2-ingredient DIY multipurpose balm will give you a subtle rosy tint.

Shape Beauty Awards 2017: The Best New Makeup Products

Get an all-over glow with these new makeup products.

Can Athleisure Makeup Stand Up to Workouts In 90-Degree Weather?

Can "exercise-proof" makeup REALLY last through the sweatiest workouts?

How to Fake Your Way to a Beachy Glow Using Beauty Products

Follow this step-by-step guide to have luminous skin that lasts all day.

How to Master Pretty Pops of Color for Makeup That Screams Summer

No need to shy away from reds and purples, here's how to wear bright makeup this summer.

This Woman Won't Let a Feeding Tube Get In the Way of Showing Off Her Makeup Skills

"Makeup means everything to me. It gives me the confidence to be myself."

Balanced Makeup Combinations That Work for Day and Night

Learn the techniques to expertly rock a bold lip or a flushed cheek.

How to Apply Bronzer for a Natural Glow

For those seeking a simple sun-kissed glow, here's how to get it right.

Troian Bellisario On How Makeup Can Mess with Your Self-Image

The Pretty Little Liars star shares why she likes to keep it fresh-faced at home.

How to Score a Glowy, Blush-Like Highlight In Seconds

The look can be seen all over Rihanna's FENTYxPUMA runways.

How to Organize Your Beauty Products to Streamline Your Routine

The life-changing magic of cleaning out your beauty stash.