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The New Nike Metcon 4 Might Be the Most Useful Training Shoe Out There
Shoe designers are finally giving cross-training shoes the attention they deserve.
The Nike Flyknit Sports Bra Is the Brand's Biggest Bra Innovation Ever
Your boobs will never work out the same way again.
Your Favorite Nike Gear Will Soon Be Available On Amazon
Nike x Amazon = world domination
Nike Becomes the First Sportswear Giant to Make a Performance Hijab
No woman should face barriers in sport.
Nike Finally Launched a Plus-Size Activewear Line
*Adds everything to the cart.*
Nike Just Released a Rose Gold Collection and We're Obsessed
You're going to want everything—sorry, wallet.
Bella Hadid and Serena Williams Dominate Nike's New Campaign
Two badass ladies, one seriously cool campaign
Allyson Felix Shows Model Kai Newman What It's REALLY Like to Train as an Olympian
"I'll just stick to modeling."
Nike's New Campaign is the Perfect Cure to Our Olympics Withdrawals
Beyoncé called it years ago, girls really do run the world.
Nike's New Ad Features an 86-Year-Old Nun Who's a Total Beast
Sister Madonna knows all about BEAST MODE.
This Nike Ad is Breaking Barriers for Female Athletes in the Best Way
Change is coming.
Nike's New Sports Bras Are Causing Quite a Commotion
Hint: It's not because of the bras themselves.
Athleisure Is About to Become a Whole Lot More Affordable
*buys all the leggings*
The Future Is Here: Nike Introduces Self-Lacing Sneakers
Forget tying your shoes, this new lacing technology gives you the perfect fit with the push of a button.
Nike Celebrates Serena Williams with Her Own Clothing Collection
The tennis star will be wearing her latest collab with Nike (which you can buy now!) at the U.S. Open.
New Nike Helmet Helps Athletes Beat the Heat
NIke is solving an issue you didn't even know you had: hot head.
New Nike #BetterForIt Campaign Challenges All Women to Move More
Because fitness isn't just about what you do at the gym, it's about what those workouts do for you.
See NikeLab's New Can't-Miss Sacai Collaboration
Take a sneak peek at the NikeLab x Sacai collection, launching March 19, featuring pleats, pemplum, and more surprising twists.
50 Shades of Grey Activewear for the Gym
When you think of the movie you don't exactly think of wearing clothes, but it has us coveting these great pieces of grey gear.
Ellie Goulding's Inspiring New Nike Campaign
Check out the gorgeous photos from the singer/fitness guru's latest campaign as a Nike ambassador.
The New Nike Apparel You'll Want ASAP
The brand's new collab will change the way you think about layering your workout clothes.
The Top 21 Free Fitness Classes in America
Free? You have no excuse not to get out there!
Nike's New Line of Sports Bras Is Almost Here!
At last, all our sports bra prayers have been answered!
Nike Releases New Flyknit Lunar2 Running Shoe
And yet it's more supportive than ever. Check out the Flyknit Lunar2!
Behind the Scenes at Nike World Headquarters
Is this the fittest company in the world? Stephanie Ruhle went to Portland, Oregon to investigate.
Nike Redefines "Just Do It" for 25th Anniversary
And their new ad will inspire you to run a marathon, climb a mountain, and more.