Fashion giant H&M's new ad campaign proves that beauty knows no bounds.

By Faith Brar
Updated: September 15, 2016

Clothing brands have tried to up their game when it comes to being more inclusive recently. Case in point: the all-star designer who made swimsuits for all shapes and sizes or Nike's new sports bras that caused quite a commotion. That said, we still have a long way to go.

Thankfully, fashion giant H&M is taking things up a notch with a new campaign video featuring its fall 2016 collection. For what might be the brand's most inclusive campaign to date, a wide range of women––including transgender model Hari Nef, boxer Fatima Pinto, and 70s icon Lauren Hutton––come together to celebrate feminine beauty in all forms.

H&M also made headlines in 2015 when it featured a 23-year-old Muslim model wearing a hijab, alongside an elderly man in drag, a plus-size model, and a boxer with a prosthetic leg. Seriously, never change H&M!

Watch these beautiful women model floral prints, lingerie, and pantsuits in the video below.



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